You know social media and email offer a formidable one-two marketing punch, but as a busy small business owner you might struggle to find time to create content for both channels. The good news is you don’t need to. You can save time and get more mileage out of your marketing efforts by repurposing your social media content in emails.
Recap your best posts
Identify the best performing posts from your Facebook, Twitter, Pinterest, LinkedIn and Instagram accounts. Then, turn them into a roundup email. Since these are the posts your audience likes and shares, it’s a good bet your email subscribers will likewise appreciate them. Your social audience is vetting your email content for you!
You can do a new roundup each week or month, depending on how often you post to social media; or, create an annual end-of-year email that recaps the best posts for the entire year.
Reuse social images
Images are central to many social accounts, and for good reason: People tend to like and share images more than text-only content. You can identify the best performing images on your social accounts and repurpose them into email content.
For more ways to repurpose your social media content, click here for FULL ARTICLE.
The Golf Ad Network can be your guide to Social Media Marketing, and will give you the information you need to expand your following and grow your business with social media. Get the easy-to-follow tips and advice you need to join the conversation.
Partner article provided by Vertical Response. September 24, 2019.